As soon as beginners start a blog, the first thing that comes to their mind is how to rank higher on Google.
Well, it’s not an overnight task. There are a lot of things involved in search engine optimization. Over time, Google updates its search algorithms to provide more value to the users.
Despite new Google algorithms, Backlinks play a key role in determining the ranking of a blog. You guys must have heard of Dofollow and Nofollow links in SEO.
In this beginner’s guide, I’ll talk about Dofollow backlinks and try to provide you with more understanding about do-follow links.
What are Dofollow Backlinks?
Dofollow backlinks are the HTML attributes that tell the search engine bots to follow that link.
In simple terms, if you provide dofollow links in your article, search engine crawlers will pass the link juice to it.
What does it mean?
It means that if I add a dofollow link in my article that points out to another blog, then on indexing Google bots pass some link juice to that blog. In simple terms, that blog will get some authority from my blog. It does not mean that I’ll lose mine, but we should provide dofollow links to the blogs that are not spammy and relevant to our niche.
And the same thing we can do by getting dofollow backlinks from higher authority blogs. This will definitely boost our rankings on SERPs and we’ll have a high DA domain.
Google introduced Dofollow backlinks in 2005, with a single motive to reduce index spamming. Dofollow links mean that the linked webpage will get some authority that will help in increasing its PageRank.
How to Check Dofollow Backlinks?
Google or any other major search engine gives exceptional value to the dofollow backlinks. But how can you check whether the link you get is dofollow or nofollow?
There is a simple way to check dofollow backlinks-
- Open the source code of any web page. To do so, just right-click on your Chrome browser and click on the view page source.
- on the next tab, you will get the source code of that web page.
- Now, just find out your domain name and check for the links that it is given. You can check out whether it is dofollow backlink or nofollow backlink.
Example of Dofollow Backlink-
How nofollow backlink looks like?
<a href=“https://dabasblog.com“ rel=”nofollow”>DabasBlog</a>
Benefits of Dofollow Backlinks in SEO?
We may note that only getting dofollow links is not favorable in terms of search engine optimization. We should have a balanced ratio (3:1) of dofollow and nofollow links to SEO.
It is a fact that a quality backlink is needed if you want to improve your site. This means if you have 100 nofollow backlinks that are also not relevant to your niche, instead a single dofollow backlink from high-quality relevant website can drastically improve your site.
Here are some major benefits of dofollow backlinks-
- Improves the blog authority
- Improve the page rank
- Content having high-quality dofollow backlink ranks for multiple keywords
- A site having a high page rank attracts advertisers
- Increases credibility in the eyes of Google and helps in quick indexing
How to Build Dofollow Backlinks?
So after reading the above points, your mind is definitely moving to get dofollow backlinks. Here are some methods to build dofollow backlinks-
- Guest Posting
It is the best and most secure way to get dofollow links. As the name suggests, in Guest posting you need to write articles on others’ websites, and in return, you get a dofollow backlink in the author bio. You can link to any of your relevant content in the guest post to improve your site’s page rank.
Infographics are the visual representation of any article or content. An impressive and well-furnished infographic attracts visitors and content writers who use that infographic and link back to you. You may use infographic submission sites to get exposure and backlinks.
- Blog commenting
Though blog commenting need not provide you dofollow links, if you comment on a website having comment luv plugin enabled, you get dofollow backlinks for your site. The value of the backlink increases more if you comment on the website of your niche.
- Write quality content
Quality content not only attracts visitors to your blog but also makes your reputation. Content writers also look at other blogs to get ideas, and if your content provides value, then it is more likely that they may link your article to their posts. Also, quality content builds your blog’s credibility and gets more shares.
- Social bookmarking sites
Social bookmarking sites are a dominant medium to get dofollow links. You may submit your content to the bookmarking sites that receive a lot of traffic daily. There are many bookmarking sites that provide dofollow backlinks. Here are some dofollow social bookmarking sites you may follow.
- Forum Posting
Similar to blogs, you may get dofollow backlinks by posting your content on dofollow forums. Getting backlinks from high DA forums is quite favorable for you in terms of search engine optimization. These dofollow forums can give your blog much exposure in terms of authority.
#1. Always point out external links like sponsored and paid links as nofollow except chief authority links related to your niche.
#2. Never buy or sell links. It’s a poor practice and may lead to a penalty.
Dofollow Links: FAQ
How to find dofollow backlinks?
You may find dofollow links by checking its rel attribute as discussed above. A dofollow backlink looks like-
Are dofollow backlinks necessary for a blog to rank higher?
Yes, a dofollow backlink passes link juice to the attached page. Thus, the attached page can improve its authority and credibility in the eyes of Google.
How do I get dofollow backlink?
You may get dofollow backlinks from guest posting, infographics, comment luv enabled sites, etc. Along with these, you can monitor your competitor’s site and analyze how he is getting backlinks. Make a list of his backlinks sources and try building the same for yourself.
What is the difference between dofollow and nofollow backlinks?
The major difference between them is rel=”nofollow” tag. Simply, a dofollow link passes the link equity while a nofollow link doesn’t. Your blog’s authority improves by dofollow link while a nofollow link doesn’t affect your blog’s authority.
I think you get to know about everything that what are dofollow backlinks and how to build them, their benefits in SEO, etc.
If you have any queries related to the topic, please ask in the comments section.
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